Capabilities & Expertise

I have worked with John for over 12 years. He has planned some of the most innovative and spectacular marketing promotions that I have ever seen. His mind does not work like regular people, he is always thinking new, big, splashy. The caravan around the country for a beer client in which people, in bars, were videotaped repeating the client's then current slogan, was a brilliant concept.

John played a key role as an event and promotions resource for C-K leading a national new product launch for Birds Eye . As the project lead, John worked with the senior promotions team, the client's sales team and network of national grocery chains to execute the program. He was instrumental in creating smooth communication and quality control for a product launch that had hundreds of moving parts. John is willing to do whatever it takes to get the job done, even performing tasks or jobs that are not his own. He has a positive attitude, and demonstrates how much he loves his job. I am impressed with his ability to see the big picture while paying close attention to details. He is a creative thinker and has the focus to insure tasks are done correctly and remain on track. I hope to work together again in the future.

Geronimo developed and executed a major corporate party for MillerCoors for over eight years, each year in a different city. Their ability to find unique venues, high quality vendors, great entertainment, and excellent local staff made the events much more robust for the same budget we were using on our own. Their creativity, commitment and attention to detail is unparalleled in my experience.

We have partnered with Geronimo Promotions since our inception to help us navigate the strategic, legal and logistical challenges associated with retail promotions. They are always thoughtful and nimble and operate with the necessary sense of urgency. John is a trusted counselor, is tireless in his execution of programs and Geronimo has always delivered tremendous value for us and our clients.

John Roush, and Geronimo Promotions & Events, brought a new level of professionalism to the Summer Soulstice Music Festival and Tomato Romp that resulted in happier sponsors, a bigger audience and a better experience for everyone attending. His enthusiasm and energy, combined with his attention to detail, makes him a pleasure to work with. I highly recommend Geronimo for any event or promotion. You won't be disappointed.

John was brought into our agency to help us with a particular client and project. He succeeded in helping us secure the client, as well as completing the project. His skills, creativity, flexibility, and collaborative nature made him a tremendous asset to the agency. His knowledge of, and hands on experience with, the many facets and tools of marketing and promotion is tremendous. I recommend him without reservation.